10.2190/E2LM-JNTV-NBJ6-ETJF E2LMJNTVNBJ6ETJF 4 Promoting Paper Recycling on a University Campus 39 57 20020509 20020509 20020509 20020509 E2LMJNTVNBJ6ETJF.pdf http://baywood.metapress.com/link.asp?target=contribution&id=E2LMJNTVNBJ6ETJF 1 E. Scott Geller Jeanne L. Chaffee Richard E. Ingram Virginia Polytechnic Institute and State University Behavioral effects of an individual and a group reinforcement contingency for encouraging paper recycling were compared. During a Raffle condition residents of university dormitories were given a lottery coupon upon delivering at least one sheet of paper to a designated collection room. In contrast, a Contest contingency provided $15 for the treasury of the dormitory whose residents collected the most paper in a week. During the Raffle and Contest contingencies, nearly twice as much paper was delivered to the collection centers at designated times than during Baseline. The greatest number of paper deliveries was consistently made during the Raffle contingency, although nearly twice as many deliveries were made during the Contest condition as during Baseline. The Procedures and results implied that community programs for recycling solid waste materials would be practical, economical, and efficacious. W. Likmund, and W. J. Stanton, Recycling solid wastes: a chanels-of-distribution problem. <i>Journal of Marketing</i>, 1972, <i>35</i>, 34-39. W. P. Margulies, Steel and paper industries look at recycling as an answer to pollution. <i>Advertising Age</i>, 1970, <i>41</i>, 63. Cash in trash? Maybe. <i>Forbes</i>, January 15, 1970, p. 20. W. C. Finnie, Field experiments in litter control. <i>Environment and Behavior</i>, 1973, <i>5</i>, 123-144. M. C. Dodge, Modification of littering behavior: An exploratory study. (M. A. Thesis, Utah State University, 1972). Reprinted by the Institute for the Study of Outdoor Recreation and Tourism, Logan, Utah. E. S. 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Phillips, Reinforcement and rate of litter depositing. <i>Journal of Applied Behavior Analysis</i>, 1973, <i>6</i>, 391-396. C. Chapman, and T. R. Risley, Anti-litter procedures in an urban high-density area. <i>Journal of Applied Behavioral Analysis</i>, 1972, <i>5</i>, 1-5. E. S. Geller, R. C. Wylie, and J. C. Farris, An attempt at applying prompting and reinforcement toward pollution control. <i>Proceedings of the 79^th Annual Convention of the American Psychological Association</i>, 1971, <i>6</i>, 701-702. (Summary). E. S. Geller, J. C. Farris, and D. S. Post, Prompting a consumer behavior for pollution control. <i>Journal of Applied Behavioral Analysis</i>, 1973, <i>6</i>, 367-376. P. B. Everett, S. C. Hayward, and W. Meyers, The effects of a token reinforcement procedure on bus ridership. <i>Journal of Applied Behavior Analysis</i>, 1974, <i>7</i>, 1-9. P. B. Everett, S. C. Hayward, and W. Meyers, The effects of a token reinforcement procedure on bus ridership. <i>Journal of Applied Behavior Analysis</i>, 1974, <i>7</i>, 1-9. R. Kohlenberg, and T. Phillips, Reinforcement and rate of litter depositing. <i>Journal of Applied Behavior Analysis</i>, 1973, <i>6</i>, 391-396. R. B. Powers, J. G. Osborne, and E. G. Anderson, Positive reinforcement of litter removal in the natural environment. <i>Journal of Applied Behavior Analysis</i>, 1973, <i>6</i>, 579-586. R. B. Powers, J. G. Osborne, and E. G. Anderson, Positive reinforcement of litter removal in the natural environment. <i>Journal of Applied Behavior Analysis</i>, 1973, <i>6</i>, 579-586. R. N. Clark, R. L. Burgess, and J. C. Hendee, The development of anti-litter behavior in a forest campground. <i>Journal of Applied Behavior Analysis</i>, 1972, <i>5</i>, 1-5. M. C. Dodge, Modification of littering behavior: An exploratory study. (M. A. Thesis, Utah State University, 1972). Reprinted by the Institute for the Study of Outdoor Recreation and Tourism, Logan, Utah. P. B. Everett, S. C. Hayward, and W. Meyers, The effects of a token reinforcement procedure on bus ridership. <i>Journal of Applied Behavior Analysis</i>, 1974, 7, 1-9. W. C. Finnie, Field experiments in litter control. <i>Environment and Behavior</i>, 1973, <i>5</i>, 123-144. E. S. Geller, R. C. Wylie, and J. C. Farris, An attempt at applying prompting and reinforcement toward pollution control. <i>Proceedings of the 79^th Annual Convention of the American Psychological Association</i>, 1971, <i>6</i>, 701-702. (Summary). E. S. Geller, J. C. Farris, and D. S. Post, Prompting a consumer behavior for pollution control. <i>Journal of Applied Behavioral Analysis</i>, 1973, <i>6</i>, 367-376. E. S. Geller, J. F. Witmer, and A. L. Orebaugh, Instructions as a determinant of paper-disposal behaviors. <i>Environment and Behavior</i>, in press. R. Kohlenberg, and T. Phillips, Reinforcement and rate of litter depositing. <i>Journal of Applied Behavior Analysis</i>, 1973, <i>6</i>, 391-396. R. B. Powers, J. G. Osborne, and E. G. Anderson, Positive reinforcement of litter removal in the natural environment. <i>Journal of Applied Behavior Analysis</i>, 1973, <i>6</i>, 579-586.